Within the Utility sector, the convergence of technology and energy requires a progressive planning approach. Consumers Energy has deployed a Growing Forward strategy fueled by an investment of over $6 billion for the next 5 years. The impact on our state will be profound as applied to energy efficiency, renewable energy, environmental, customer service and new power generation.
Consumers Energy selected Duffey Petrosky on the basis of our ability to develop strong, integrated campaign recommendations designed to increase awareness and improve customer satisfaction. They needed a partner adept at providing turnkey program solutions, execution and management for highly complex, often regulated, businesses with numerous, interrelated marketing needs all directed at achieving one overarching goal.